With the products of VELUX you can easily transform an old room into a vibrant living space. But the end result of this transformation is hard to imagine. That’s why VELUX challenged us to craft a solution that envisions how their products can transform an old attic into a sustainable living area.
Attics can be far more that just a place to ditch your old stuff.
VELUX Virtual Reality
VELUX Virtual Reality is an installation where a physical and digital attic melt together. During a big home improvement event, visitors were invited into our old and dusty attic. With the magic help of an Oculus Rift and a binaural sound system, we created an immersive experience showing potential customer what it is like to convert this forgotten place into a beautiful place to live in.
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By browsing through a set of different VELUX daylight solutions, people were able to really see the impact of VELUX’s products.
Branded cardboards
To extend the experience, we introduced VELUX branded cardboards. Making it possible to re-live the installation or pass it on to a friend.